Text SEO - The Most Important Factor in SEO Ranking
Text SEO is a new breed of the venue of search engine optimization (SEO). With the advent of Twitter and other social media messaging, the brevity of the format is more restrictive. Consider that these new modes of social media allow for a mere 140 characters, and SEO ranking takes on a completely different premise. There are two important factors in SEO Ranking, one is external and set by search engines and the other internally conceived by users. In Text SEO, ranking by search engines is likely to require powerful, but exceedingly, descriptive keywords that can be searched with lightening speed. Whereas, in websites and blogs, keywords have the advantage of expedient and advantageous placement throughout a grouping of text, graphics or links.
The Most Important Factor in SEO Ranking
In order to know the most important factor in SEO Ranking, it's necessary to understand how search engines develop their ranking formats. Search engines have become highly interactive and allow for better control of website information and therefore, ranking. Formerly, rankings could be affected by obsolete information. SEO ranking is based upon several factors through an algorithm method by which a search engine results are determined:
1. Keywords
2. Keyword Density
3. Navigational Links - Incoming and Outgoing
4. Links to URL, Websites throughout body of text
Search Engine Results Page (SERP)
Considering that all queries by users end in a search engine results page (SERP), the quality of the results may well be the most important factor in SEO ranking. These SERP listings can be based upon organic, algorithm or contextual listings, some with web page metadata tags. From the point of view of the user, the SERP ideally will be up-to-date with the most relevant results in priority order. This avoids thousands of pages of results that have little if any relevance to the user's query.
The Strength of Keywords
Search engines rely upon the user's ability to define their keywords into the strongest connection to the link to their website or blog. Social media applications require the same, if not more, clarity in the use of keywords. Due to the brevity of social media application functions, beginning a line of communication that will have a longer ripple effect should be well thought out prior to commencement of the initial communication. Therefore, Text SEO requires careful choice of keywords to achieve maximum results. This is especially true if Text SEO is intended to be a link to a business website or blog. With the advent of social media communication, arises in-depth awareness of choices of words that most exemplify intent, meaning and understanding on a broad level that will inspire reaction. In simple terms, it means choosing the best words for the best, largest volume response. This is how keyword strength is connected to SERPs and SEO ranking. The reality is to "Post it Shorter....Post it Stronger" where Text SEO is concerned.
Help With Keyword Strength
The fastest way to determine whether keywords are as direct and effective as possible, use a thesaurus or an online keyword finder with listings of alternative words. Decide which keywords are strongest, how well they create responses and how easy they will be for users to find on a results page. Obviously, Text SEO linked to a website or blog with have good ranking enhances the Text SEO ranking as well. It's also a good way to accelerate online recognition and branding for businesses. In a single text message of 10 words or less, create a social interaction that captures attention and opens the door to a new marketing venue.
Sincerely,
Andrew Hittle
www.AndrewHittle.com
www.TextAndSeo.com
Saturday, August 22, 2009
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